Get personalized health insurance advice while enjoying an icee treat and games! Health insurance open enrollment begins November 1. Come see us on November 2 at the ArkansasBlue Welcome Center in Fayetteville, 3013 N. College Ave., from 10:30 a.m. – 3 p.m. You can schedule an appointment for one-on-one help guiding you through the enrollment process for 2025 while you and your family enjoy free icees, play games and have a chance to win great prizes.